The challenge's surge is fueled by participation from various artists and the general public.
Their world tour, alongside the third album '3LOGY,' is receiving enthusiastic responses.
[TV Daily Reporter Kim Jin-seok] The band CNBLUE is creating a music trend with their new song 'Killer Joy.'
Since the release of their third studio album '3LOGY' in January, the title track 'Killer Joy' has sparked a sensation as numerous artists participate in the challenge, leading to increased engagement from the general public.
Forty artists, including members of ATEEZ, TREASURE, Wendy, Jung Hae-in, and others, have joined the challenge, resulting in high-quality content featuring their performances and vocals. Some videos have surpassed 2 million views, demonstrating the challenge's popularity. Recently, everyday individuals are also sharing their unique interpretations of 'Killer Joy' through various social media platforms, revealing the song's diverse appeal. CNBLUE is strengthening their connection with global fans through their '2026 CNBLUE LIVE WORLD TOUR 3LOGY,' providing opportunities for fans to participate in challenge zones at concert venues, further expanding the challenge's reach worldwide.
CNBLUE's 'Killer Joy' not only transcends the boundaries of a typical song but also sets a new precedent for modern music content. With various artists contributing their interpretations, the song's diverse attributes are highlighted, allowing many to engage with the music in their unique way.
Moreover, the challenge's spread emphasizes the shift in music consumption and the significance of communication. In today's digital era, music has evolved into a community-driven platform involving artists, fans, and the general public, making the 'Killer Joy' challenge feel less like a trend and more like a cultural movement.
With the robust talents of Jung Yong-hwa, Kang Min-hyuk, and Lee Jung-shin supporting this endeavor, it is evident that their 17-year career as artists is not just sustained but thriving, asserting their presence in the global market significantly.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: FNC Entertainment
