The donations will be used for temporary housing and psychological support for affected children and residents.
At least 36 people have died and 279 are missing from the fire that occurred in Hong Kong.
JYP Entertainment has made a donation to assist those affected by the apartment fire in Hong Kong. On the 28th, JYP announced via its Weibo account that it has donated 2 million Hong Kong dollars, equivalent to approximately 37.7 million won, through World Vision Hong Kong. The funds will be used to provide temporary housing and psychological support for the affected children and residents. JYP expressed, 'We extend our heartfelt condolences and support to all those who have lost their loved ones and their homes due to this tragic fire incident in Hong Kong.' The fire occurred on the 26th, resulting in at least 36 fatalities and 279 missing persons, with more victims anticipated due to residents who could not evacuate.
This donation highlights JYP's ongoing commitment to social responsibility, reinforcing a proactive stance in the face of disasters. The funds earmarked for direct support of affected children and residents reflect the seriousness of the incident and the extent of the damages. JYP has maintained a positive image through various welfare activities and donations in the past, which is likely to strengthen its relationship with fans.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: JYP Entertainment