All three sisters are making their mark in the entertainment industry.
HYBE's ABD label aims for innovative projects, heralding Seoyeon's debut.
[TV Daily Reporter Kim Ji-hyun] Jihyo's younger sister, Park Seoyeon, is set to debut in the music industry through HYBE's new label. Following her older sister, Jihyo, who is active as a member of TWICE, and the second sister, actress Lee Ha-eum, all three siblings are now stepping into the entertainment scene. HYBE's new label, ABD, launched its official SNS on the 26th and revealed six short films showcasing the team's brand direction, including profiles of new girl group members aiming for a debut in the second half of the year. Park Seoyeon, born in 2008, has been honing her skills under strict security protocols as she trained as a trainee. In the released footage, she showcases striking features reminiscent of Jihyo and a sophisticated aura, capturing the interest of global K-pop fans. The three sisters are making their mark in various fields, with the eldest sister, Jihyo, actively performing on global stages as part of TWICE, while the second sister, Lee Ha-eum, is pursuing an acting career. With the confirmation of Seoyeon's idol debut, the legacy of the star sisters continues. Additionally, ABD, to which Seoyeon will belong, is HYBE's new label, derived from the phrase 'A Bold Dream', which aims to break traditional molds and foster creative ventures. Led by CEO Noh Ji-won, who has experience developing new artists at Pledis Entertainment, the label is committed to artist development.
Seoyeon's debut is significant as it illustrates the potential for familial ties within the K-pop industry. The three sisters, led by Jihyo, are emerging as independent artists in their respective fields. Seoyeon’s growth and dedication serve as an inspiration for many aspiring artists.
Moreover, HYBE's 'ABD' label signifies more than just a new girl group's debut. It proposes a creative direction that transcends the conventional elements of K-pop, and Seoyeon's image aligns well with this approach. The support from influential figures like rapper Jay Park further enhances these innovative endeavors.
Lastly, the distinct careers of the three sisters amplify the expectations among fans and the public. As all three carve out their respective niches in the entertainment world, they stand a high chance of expanding into broader and more diverse activities in the future. This trajectory not only symbolizes the familial solidarity within K-pop but also showcases the potential for artists with varied talents to carve their paths.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: TVDaily