The album has gained popularity by topping domestic and international charts shortly after its release.
ITZY plans to enhance communication with global fans during their world tour.
[TV Daily Reporter Han SeorYul] ITZY has kicked off their promotional activities for their new track. After releasing their latest album 'Motto' on May 18, the group made their comeback starting with Mnet's 'M Countdown' on the 21st and concluded the week with SBS's 'Inkigayo' on the 24th. The choreography for the title track has been created by a well-known choreographer, generating high anticipation.
The dance practice video shared on their official SNS the following day showcased the members' stunning performances and intricate choreography details. Furthermore, they appeared on KBS2TV's 'The Seasons - Sung Si Kyung's Gokmak Boyfriend' on the 22nd, performing live versions of 'Motto' and 'That’s A No No.'
The mini-album 'Motto' topped the domestic album charts just two days post-release and secured the number one spot on the Apple Music album chart in Taiwan. The music video for the title track also reached the top of YouTube's Worldwide Trending list shortly after its release, affirming their esteemed popularity. Their third world tour, which started in Seoul in February, will resume in Hong Kong on June 20 and they are set to participate in the Mawazine music festival in Rabat, Morocco on June 23.
ITZY's new track 'Motto' draws significant attention with its strong beat and distinctive melody. The song not only showcases innovative choreography but also emphasizes visual elements, leaving a lasting impression on fans and the public. The involvement of a popular choreographer has particularly raised expectations for their dance performance.
With the release of the new song coinciding with the full-scale resumption of their third world tour, ITZY has a prime opportunity to strengthen their connection with global fans. The upcoming performances in Hong Kong and Morocco will provide direct interactions with overseas audiences, playing a crucial role in enhancing their international presence.
In this context, the success of this album not only sets a solid foundation for ITZY's activities but also serves as a testament to their global influence. The group is expected to foster closer ties with fans while achieving significant growth amid their vigorous endeavors.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: JYP Entertainment
