The song jumped from 65 to 4 on the Korean chart, showcasing its rising fame.
This success can be attributed to their strong fanbase and effective marketing strategies.
[TV Daily Reporter Hwang Seo-yeon] CORTIS, comprising Martin James, Ju-hoon, Sung-hyun, and Geon-ho, is showcasing remarkable growth with their new track 'REDRED'. The title song from their second mini-album reached 140th place on Spotify's 'Daily Top Songs Global' chart on April 23, leaping 44 spots within a day to land at 4th. This feat underscores the debut group's ascendance in the global music scene.
'REDEDED' garnered over 1.31 million streams on its release day, with that number swelling to over 1.81 million by the 23rd. As of now, the cumulative streams have surpassed 9 million, with an influx of approximately 100,000 new listeners daily. The song’s presence on the 'Daily Top Songs' chart expanded from seven to fifteen regions, including a remarkable rise in Korea.
In addition to its performance, 'REDRED' secured 2nd place on Apple Music's 'Today's TOP 100: Korea' and stands 3rd in QQ Music's 'New Song Chart'. Following its debut on stage at the ‘REDRED Release Party’ in Seoul on April 20, CORTIS has been actively participating in music broadcasts, further amplifying the track’s popularity. The unique sound and striking choreography promise a successful trajectory for this new release.
CORTIS's 'REDRED' is not just a climbing chart performance; it visually represents the evolving landscape of K-pop. With its modern sounds and seamless mix of genres, the track captivates international audiences. The impressive streaming numbers are backed by a robust fan base and strategic marketing efforts that effectively engage listeners.
As the artists ramp up their activities in support of the new album, they’re also enhancing communication with fans through social media and various platforms. This emphasis on connectivity clearly contributes to the promising performance across multiple charts. CORTIS’s efforts to maintain those connections showcase their dedication to fan engagement.
Moreover, the performance of 'REDRED' maximizes the song's allure with captivating choreography that showcases each member's individuality while harmonizing beautifully. This impressive staging is set to capture the audience’s eyes across various settings. It will be exciting to see how they continue to grow in future endeavors.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: Big Hit Music