The members transform into vampires to share mysterious stories.
The first episode airs on April 3 at 8 PM, followed by biweekly episodes.
The group ENHYPEN has made a remarkable return as vampires through their new podcast. Having previously incorporated vampire themes into their albums, they are now ready to narrate mysterious tales as vampires themselves. On March 30, HYBE released a trailer for 'The Blood Diary' on the official Spotify channel STAN:A, marking the debut of their first program.
In the trailer, members of ENHYPEN are seen in a gothic-style setting illuminated by candlelight, sharing mysterious stories recorded in their diaries, creating a suspenseful atmosphere. They will engage in a thrilling game called 'Blood Liar', where they distinguish between truth and fiction in their narratives. The first full episode is set to air at 8 PM on April 3, followed by biweekly episodes featuring new unit combinations.
HYBE Media Studio describes this podcast as an innovative storytelling format that conveys experiences from a vampire's perspective. They aim to captivate not only K-pop fans but also audiences who appreciate the mystery genre by offering engaging episodes. STAN:A was launched through a partnership between HYBE and Spotify, and a variety of exciting contents are expected to follow.
The 'Blood Diary' podcast links seamlessly with ENHYPEN's existing concepts, enhancing the fan-favorite vampire theme and mysterious elements. The interactive aspect, where members guess the truths in each other's stories, presents a dynamic and engaging content format.
HYBE's introduction of a video podcast indicates a strategy to maximize ENHYPEN's appeal through fresh storytelling. This differentiation from traditional music activities provides fans with a unique experience, exemplifying innovation within the K-pop industry that could inspire other artists.
Furthermore, this collaboration with Spotify suggests potential global reach, significantly broadening ENHYPEN's fan base. The hope is that this content resonates not only with K-pop enthusiasts but also with mystery story aficionados, further expanding their audience.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: BELIFT LAB