This event showcased Korea's beauty and reaffirmed K-pop's influence.
The concert broadcast live on Netflix entered the weekly top ten in 80 countries.
BTS's 'Comeback Live: ARIRANG' aired live on Netflix on March 21, showcasing Korea's beauty to a global audience. This event saw an impressive 18.4 million viewers worldwide, reaffirming the immense global influence of K-pop. Notably, BTS became the first Korean live event on Netflix to rank in the top ten in 80 countries and take the number one spot in 24 countries, garnering enthusiastic responses from fans.
This live performance not only showcased technical challenges but also beautifully encapsulated cultural significance, demonstrating the global expansion of K-pop. BTS provided a unique experience for the audience by blending tradition and modernity in their show. This elevates the prestige of K-pop and is likely to have a positive impact on the growing interest in Korean culture as a whole.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: Netflix
