BTS Sets New Record with 3.98 Million Copies Sold on First Day of 'ARIRANG'

BTS has made a powerful comeback with their fifth studio album 'ARIRANG,' taking both physical sales and digital charts by storm. According to Hanteo Chart on March 21, the album sold an impressive 3.98 million copies on its first day, reaching the top spot of the daily chart. It became a 'Million Seller' within 10 minutes of its release, marking a highly anticipated return after 3 years and 9 months by their global fanbase.

The album's sales surpassed BTS's previous record of 3.37 million copies set by 'MAP OF THE SOUL: 7' in February 2020. With a significant amount of the initial sales period still remaining, it is expected that BTS will continue to break their own records. Furthermore, the album has achieved the number one position on the iTunes Top Albums chart in 88 countries and regions worldwide, confirming its global popularity.

The title track 'SWIM' topped the iTunes Top Songs chart in 90 countries, including the United States, Japan, and France, as of 9 a.m. on March 21. Various other songs from the album have also ranked high in the charts, indicating remarkable enthusiasm for BTS's return. 'SWIM' debuted at number one on real-time charts from Melon and Bugs, with all tracks from the album entering Melon’s Top 100. BTS will hold 'BTS THE COMEBACK LIVE: ARIRANG' on March 21 at 8 p.m. in Gwanghwamun Square, where they will perform new songs for the first time. This album, produced by Bang Si-hyuk, explores BTS's identity and universal emotions, inspiring listeners to persevere through life's challenges.

BTS's latest album 'ARIRANG' goes beyond mere sales figures; it significantly impacts the music industry at large. The group has displayed remarkable performance on global charts, elevating the stature of K-pop internationally. Such achievements are attributed to a combination of strong fan support and BTS's unique and innovative music.

Musically, the title track 'SWIM' embodies the emotional storytelling characteristic of BTS. It conveys a motivational message about navigating life's challenges without losing momentum. Under the production of Bang Si-hyuk, BTS engages with universal themes that resonate with fans around the world.

The music video and additional tracks have also garnered significant attention from fans. Many are reacting across various platforms, showcasing how BTS's harmonious activities validate their potential for sustainable growth in the industry.

This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.

Photo: Big Hit Music