The collaboration of Haeun's lyrics and Jiwon's composition enhances their musical identity, marking a special start.
The music video filmed in Tokyo visually enriches their narrative.
The band LATENCY is set to announce their official launch with a title track that reflects their name. On March 18 at 6 PM, they will release their first mini album titled 'LATE O'CLOCK', featuring the song 'LATENCY'. This choice of title encapsulates the band's identity and marks a significant beginning for them. Notable contributions from the members are apparent, with Haeun writing lyrics that intricately describe the emotions and journey leading to the team's formation, while Jiwon has crafted a sound unique to LATENCY. The music video, shot in Tokyo, enriches the song's atmosphere through the amalgamation of urban scenery and the band's live energy. Comprising members who have previously engaged in various girl group activities, LATENCY, with Jiwon, Hyunjin, Haeun, Semi, and the prodigious guitarist Hiyun, embarks on a unique challenge. Though it may seem like they started late, they pledge to convey moments of reawakening through their music. Their first mini album, 'LATE O'CLOCK', will unveil its full potential on the evening of the 18th.
The launch of LATENCY signifies a pivotal moment in the music industry. Formed from the experiences of members who have each garnered recognition from their previous activities, their debut album emphasizes emotional and personal elements. Haeun's lyrical contributions effectively convey the complex emotions surrounding their formation, promising a moving experience for fans. Coupled with Jiwon's composition, the unique sound of LATENCY emerges strongly, highlighting the synergy in their collaborative efforts.
Moreover, the title 'LATENCY' symbolizes the challenges and fluctuations within today’s music landscape. This song allows insight into the band's journey toward discovering a distinct sound amidst rapidly changing trends. The members are eager to communicate their individuality, shaped by their past experiences in various girl groups, through this new endeavor.
The Tokyo backdrop of the music video enhances the song's atmosphere dramatically, harmonizing the vibrancy of the city with the energy of the music. This blend of visual and musical elements showcases LATENCY's originality, providing fans a fresh perspective and a glimpse into the band's potential.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: Ordinary Records