The track is performing well in various Asian regional charts.
Its infectious beat and viral moments on social media are driving its popularity.
LE SSERAFIM's new single 'SPAGHETTI' has made an impressive mark on the Billboard Global Charts, maintaining its position for five consecutive weeks. According to the latest chart released on December 2, the track achieved 21st place in the 'Global 200' and 14th place in the 'Global (excluding the US)', showcasing its sustained popularity. The group is also performing well in various Asian charts, including Taiwan, Malaysia, Hong Kong, and Singapore, further building its presence in the region with catchy beats and distinctive choreography that has sparked viral challenges on social media.
LE SSERAFIM's 'SPAGHETTI' showcases its competitiveness in the global music market with its infectious beat and creative choreography. Particularly, the signature dance moves that went viral on social media have turned into challenges, naturally enhancing the interest in the music among fans. This element not only signifies musical achievement but also strengthens the bond with their audience.
Moreover, 'SPAGHETTI' possesses elements that resonate with pop music while being easily digestible across diverse cultures. This trait positively influences the formation of a global fanbase, complementing its success in the Asian market. The Hindi version of the cover track serves as a localization strategy, providing opportunities to extend global engagement.
The continuous success of LE SSERAFIM not only transcends mere sales figures but also solidifies their presence in the Asian music market. Observers are keen to follow their future endeavors.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: SO SMUSIC
