The duo engaged in unique interactions with 4-year-old Jin to promote their 2nd album.
Their new song 'BANG BANG' has achieved a perfect all-kill on music charts.
[TV Daily Reporter Choi Hana] The group IVE has transformed into special teachers in a web program, showcasing a healing chemistry with the adorable Lee Jin.
On the 27th, IVE's members Ray and Ise appeared on the YouTube channel 'Studio Slam's web entertainment 'Call Me Baby,' spending a special day with 4-year-old Jin. They transformed into 'Teacher Kongsooni' and 'Teacher Elephant', greeting Jin and naturally moving on to lessons while getting enchanted by the child’s charm.
Recently, IVE has been actively promoting their regular 2nd album 'REVIVE+(Re-vive Plus)'. On this day, they worked to encourage Jin to express his liking for their new song 'BANG BANG', yet had to adapt to his playful distraction with toy trains, adding an entertaining touch to their communication.
IVE is generating excitement with their recent comeback. Their new song 'BANG BANG' has achieved a perfect all-kill on music charts, signaling positive developments for both their fandom and the industry. Additionally, Ray and Ise's roles as temporary teachers not only extend the reach beyond a typical entertainment format but also deepen their bond with fans, reflecting a growing sense of warmth and familiarity.
The kindness displayed by Ray and Ise during their interactions with Jin showcases their human appeal, extending beyond mere broadcast personas. The purity of the child and the members' responses evoke warm feelings among viewers, likely enhancing the impact of their music endeavors.
Such diverse activities across various media platforms by IVE are expected to positively influence their brand value and public perception, playing a significant role in differentiating themselves in the music industry.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: TV Daily
