He presented four key tasks aimed at transforming the association into a creator-centric organization.
The focus will be on increasing artists' incomes and establishing a framework for fair AI compensation.
On February 25, 2026, Lee Si-ha, newly appointed as the 25th Chairman of the Korean Music Copyright Association, outlined his operational goals for the next four years. He emphasized a shift towards a creator-centric association, presenting four key tasks. First, he aims not just to expand revenue collection but to significantly increase the actual income of Korean music creators, taking responsibility for enhancing their quality of life. Secondly, he plans to establish a cooperative framework between AI and music creators, ensuring a fair compensation system that fosters coexistence. Thirdly, he targets doubling the copyright revenue flowing into Korea by strengthening global collection networks and revamping rights protection systems. Finally, he is determined to redesign a tangible welfare system that provides creators with a stable working environment. This vision aligns with the members' demands for generational change within the association.
Chairman Lee Si-ha's vision reflects the urgent need for improvements in the rights and welfare of music creators. The focus on increasing the actual income of artists moves beyond mere statistics, addressing the tangible impacts on their creative endeavors. Establishing a cooperative model with AI is an undeniable strategy in light of the current transformations in the music industry, and reforming a fair compensation system could lay the groundwork for a more stable environment for many creators. If these changes are achieved, they are likely to generate positive ripple effects throughout the entire Korean music industry.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: TVDaily