They garnered attention by winning on 'M Countdown' for the first time since their debut.
The group is also strong on global charts, further solidifying their presence.
KiiiKiii, the beloved group of Generation Z, has achieved a significant milestone by winning three music show trophies with their new song '404 (New Era)'. They secured their first-ever win on Mnet's 'M Countdown' on February 12, adding to their earlier victories on 'Show Champion' and 'Music Core', showcasing their prominent presence on stage.
In a statement through Starship Entertainment, KiiiKiii expressed their gratitude for being able to share happy news with their fanbase, Tiki. They stated, “We want to be artists that our fans can be proud of, and it feels fulfilling as we get closer to that dream.” The group aspires to spread joy and excitement through their performances of '404 (New Era)'.
'404 (New Era)' is the title track from KiiiKiii's mini-album 'Delulu Pack', released on January 26. It features a blend of UK house and garage sounds with catchy melodies and dynamic rhythms. The song quickly topped the Melon Top 100 chart within 16 days of its release and continues to dominate various music charts.
The song '404 (New Era)' by KiiiKiii demonstrates a clear identity within the Korean music scene, capturing the essence of youth culture. By blending UK house and garage sounds, the track breaks genre boundaries and presents an innovative beat that captivates listeners. Furthermore, the variety of vocal styles adds richness and showcases a high level of artistry.
KiiiKiii's success on global charts signifies more than just musical popularity. It reflects the strategic support from their label, empowering them to make strides in international markets. Their performance on platforms like iTunes and Spotify reinforces K-pop's global recognition, playing a vital role in enhancing their brand identity as artists while also creating financial successes.
Active communication with fans is another hallmark of KiiiKiii's strategy. Their fanbase, Tiki, supports them not just as mere spectators but as partners in their musical journey. This close-knit fan experience is likely to serve as a cornerstone for KiiiKiii's ongoing evolution and growth in the industry.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: Starship Entertainment
