They showcased a confident performance while sharing joy with their fans.
This song features an addictive beat and unique lyrics.
KiiiKiii has achieved a remarkable feat with their comeback. On February 4, they clinched the top spot on 'Show! Champion,' aired on MBC every1 and MBC M, with their new single '404 (New Era),' marking their first win on a music show after returning. Their agency, Starship Entertainment, expressed joy in sharing this moment with their fans, emphasizing their preparation to present an even more dazzling performance with their new image. The group's appearance in sophisticated white outfits caught the audience's attention, complemented by their solid live vocals and impressive teamwork. The encore stage particularly showcased their true talents, as they embraced the moment while delivering powerful vocals and infectious energy. '404 (New Era)' serves as the title track from their recently released mini-album 'Delulu Pack' and features catchy beats harmonizing with each member's distinctive vocals. The song creatively reinterprets the web error code '404 Not Found' as a representation of freedom without coordinates, resonating widely with listeners. Following its release, the track quickly rose to 12th place on the Melon Top 100 and performed excellently on various charts such as Bugs, Genie, Flo, and Vibe. Additionally, the music video and short-form content for '404 (New Era)' have garnered significant attention, showcasing a nostalgic early 2000s aesthetic that continues to captivate fans. Anticipation is high for their performance on Mnet's 'M Countdown' today.
The musical charm of the new track '404 (New Era)' is exceptional. Built on UK house and garage sounds, the song masterfully reflects trendy elements in the K-Pop market while highlighting KiiiKiii's individuality. The unique vocals and rap displayed by the members enhance the song's appeal, entrancing many listeners with its addictive beat. This exemplifies the evident effort the artists have made to showcase their distinct color.
Moreover, the role of KiiiKiii's fandom, 'Tiki,' in their success cannot be overlooked. Fans are actively supporting their favorite group in various ways since the release of the single, adding palpable energy to the promotion. This interaction transcends a mere consumer-artist relationship, emphasizing a vital aspect of fandom dynamics. Ultimately, the impact of their fanbase significantly contributes to the artists' success and is likely to have a continued positive influence on KiiiKiii's future endeavors.
Finally, the lyrics of '404 (New Era)' offer an intriguing interpretation. By transforming the web error '404 Not Found' into the concept of 'freedom without coordinates,' the song conveys messages about identity and belonging in modern society. This is a relatable aspect for fans, and it serves as a stepping stone for KiiiKiii to establish themselves as artists with a profound message beyond just being a dance group.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: Starship
