CJ Group and Mnet contributed 20 million Hong Kong dollars to aid the efforts.
K-Pop artists are also participating individually, demonstrating their solidarity.
The Korean entertainment industry, including music agencies and artists, is stepping up to support the victims of the Hong Kong fire. On the 26th, a fire broke out at the Wong Fuk Court in Tai Po, Hong Kong, claiming at least 128 lives, while 79 people were injured and over 200 are reported missing. In response, the industry is mobilizing to show solidarity through significant contributions. CJ Group and Mnet announced that they have donated 20 million Hong Kong dollars to support the Wong Fuk Court during the upcoming '2025 MAMA AWARDS' held on the 28th and 29th, which will proceed with a somber atmosphere to honor the victims.
Additionally, SM Entertainment contributed 1 million Hong Kong dollars to the Hong Kong Red Cross, while HYBE Music Group's labels donated a total of 500 million won. JYP Entertainment and YG Entertainment made contributions of 2 million and 1 million Hong Kong dollars, respectively. Individual K-Pop artists have also joined the effort, with Super Junior donating 1 million Hong Kong dollars and aespa contributing 500,000 Hong Kong dollars to share their grief.
This series of donations exemplifies a strong sense of unity within the entertainment industry and aims to provide tangible support to the victims and their families. Given the critical nature of these contributions, there is high anticipation for further assistance to follow.
This event reaffirms the solidarity within the Korean entertainment industry, marked by voluntary donations. With the increasing global influence of K-pop, the emphasis on fulfilling social responsibilities has become more pronounced. When artists actively participate in charitable endeavors, it strengthens their connection with fans and serves as a strategic move to cultivate a positive public image.
K-pop artists excel at delivering positive messages through their music, and responding sensitively to social issues is of great importance to their fans. Engaging in charitable activities aimed at helping those in distress not only constitutes goodwill but also fosters a favorable image and value for the K-pop brand.
In addition, this solidarity within the entertainment industry can create a positive atmosphere throughout Korean society, contributing to the establishment of a culture of giving. There is hope that the support from the industry can translate into tangible assistance for the victims and their families.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: Mnet