This comeback comes six months after their last release, raising fan expectations.
Their achievements on global charts are notable, with new concert dates also revealed.
IVE has confirmed their comeback at the end of February, focusing on completing a high-quality album. On the 17th, their agency Starship Entertainment announced the preparation status, raising excitement among fans. This marks their comeback six months after the release of their mini album 'IVE SECRET' in August last year.
Since their debut, IVE has consistently achieved success with their albums, surpassing 1 million sales across their title track 'LOVE DIVE' and mini album 4, marking seven consecutive million seller records. Their recent tracks, including 'REBEL HEART', 'ATTITUDE', and 'XOXZ', have garnered them numerous trophies on music shows, totaling 28 awards—strengthening the stature of the 'IVE syndrome'.
Their achievements in the global market are equally impressive. IVE topped the Billboard charts as the 'Emerging Artist' and secured high rankings on multiple album charts. At the end of the year, their song was recognized as one of the 'Best K-Pop Songs of 2025' by Billboard and The Hollywood Reporter. They also made headlines last year by being the first K-pop girl group to perform in three cities consecutively at 'Lollapalooza' and 'Rock in Japan Festival', and will meet more global fans through their upcoming second world tour following this comeback.
The upcoming album from IVE offers a significant opportunity to further expand their musical depth. Notably, to meet the ever-growing expectations from fans, there is a likelihood that they will incorporate various music genres and experimental sounds. This evolution is anticipated to unveil the changes IVE will achieve with this comeback.
This year, IVE’s global activities are particularly noteworthy, as their influence continues to grow beyond Asia into the European and American markets. By solidifying their global fanbase, the process of understanding how their music is received by audiences from diverse cultural backgrounds is expected to positively influence album sales.
Lastly, IVE's success is likely to have a positive ripple effect across the entire K-pop industry. Their achievements and activities serve as a source of inspiration for other artists, reaffirming the myriad possibilities within the K-pop landscape.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: Starship Entertainment
