They secured a Top 5 position for two consecutive years, proving their influence in the U.S. market.
The mini seventh album 'THE SIN : VANISH' is set to be released on January 16.
On January 15, 2026, ENHYPEN made headlines a day before their comeback with impressive sales performance in the U.S. The U.S. entertainment data firm, Luminate, released its annual report for 2025, indicating that ENHYPEN's mini sixth album 'DESIRE : UNLEASH' sold 261,000 copies, securing the fourth place in the U.S. CD album chart. This marks the second-highest position for a K-pop artist in this chart. Last year, ENHYPEN achieved third place with their second studio album 'ROMANCE : UNTOLD', maintaining their top position for two consecutive years and solidifying their influence in the U.S.
ENHYPEN's mini sixth album 'DESIRE : UNLEASH' is a testament to their musical evolution and global appeal. This album spans various genres, deepening their connection with fans and confirming their dedication through the positive reception in the American market. The increase in album sales, coupled with the strong engagement on music videos and social media, indicates that their marketing strategies are effectively resonating with audiences.
The members made a significant impact last year with their performance at Coachella, capturing public attention and solidifying their standing before embarking on a full tour. Their high mention rate on social media reflects a strong fanbase, likely leading to increased collaboration opportunities with brands in the U.S.
The upcoming release of their mini seventh album 'THE SIN : VANISH' is generating considerable anticipation. With a storyline exploring themes of humans and vampires, this concept album promises to provide fans with a unique experience. Such innovative approaches not only enhance ENHYPEN's artistic profile but also pave the way for commercial success.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: Belift Lab
