Shin Sang-hwa is an expert with experience in planning concerts for BTS and Maroon 5.
TME Group aims to rise as a comprehensive entertainment entity through its performance business.
At the start of 2026, TME Group is set to expand its performance business significantly. They have contracted to acquire all of Dreamus' performance ventures and have appointed Shin Sang-hwa, former vice president of Dreamus, as the head of the live entertainment division. This move reflects their ambition to grow from drama and entertainment productions and artist management into live entertainment, establishing themselves as a comprehensive platform.
Shin Sang-hwa, the new head, has been a driving force behind recent innovations in the Korean performance industry. By planning concerts for global artists like BTS and Maroon 5, he has elevated the status of performances in Korea, which will positively influence TME's future projects. His extensive experience is expected to prove invaluable to the group.
This article is KOSTAR’s reinterpretation of a story originally reported by TVDaily.
Photo: TME Group